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Capital Campaign Illuminations

Syracuse Universiy 2007

egwrk helped launch Syracuse University’s billion dollar Capital Campaign Kick-off using motion graphics projections to illuminate the heart of the campus. The illuminations used a historical time line as the main motif to create a sense of pride and forward looking hope for alumni as a way of inspiring them to give to their Alma Mater.

We took advantage of Syracuse University’s historical archives, an online athletics archive, as well as the university’s new branding campaign to tell the story.